WELCOME TO RUFFER

All-weather investing

Seeking consistent positive returns.

Come rain or shine.

Ruffer provides investment management services for institutions, pension funds, charities, financial planners and individual investors.
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London
Ruffer LLP
80 Victoria Street
London SW1E 5JL
Paris
Ruffer S.A.
103 boulevard Haussmann
75008 Paris, France
New York
Ruffer LLC
300 Park Avenue
New York NY 10022
Edinburgh
Ruffer LLP
31 Charlotte Square
Edinburgh EH2 4ET

Our aim?

To deliver consistent positive returns
– whatever happens in the financial markets.

Ruffer

Ruffer has been providing investment management services to individuals and families since 1994.

To invest well, we need to take on risk. With risk comes great responsibility.

Our preoccupation is with not losing money, rather than charging headlong for growth.

It’s by putting safety first that we have made good money for our clients. Through boom and bust. For over 31 years.

If we keep doing our job well, we will protect our clients’ capital – and increase its real value.

At a glance
We do One thing – investment management 
The goal Make money for clients. Putting safety first
Stewardship Environmental, social and corporate governance (ESG) issues are integrated into our process
Clients Around 5,200 worldwide. Mainly individuals and families, pension funds and charities
Offices London, New York, Paris, Edinburgh and Guernsey
Founded 1994
People Over 240 work at Ruffer as at 31 March 2026
Assets £18.8 billion under management as at 31 March 2026
Ownership Independent private partnership
GET IN TOUCH
Annabel_Mackenzie
Annabel Mackenzie
Director – Private Wealth
Joined Ruffer in 2006, graduating from the University of Edinburgh with an MA (Hons) in economics, and is a member of CISI. She manages portfolios for private clients and a Director of Ruffer (Channel Islands) Limited.
Rory Goodman
Rory Goodman
Director – Private Wealth
Joined Ruffer in 2014, having graduated from Durham University with a first class honours degree in economics. He manages portfolios for UK and international private clients. He is a Chartered Fellow of the CISI and a Chartered Wealth Manager.
We offer
Strategy One investment approach, investing widely in different classes of assets 
Returns Strong track record of positive returns with low correlation to conventional investment strategies
Protection Clients protected from the bursting of the dot.com bubble, the credit crisis and the crash in Q1 2020
Perhaps An attractive alternative to volatile equity markets 
Portfolios We manage personal portfolios, assets held in trusts, and for family businesses 
ISAs We look after ISAs and JISAs 
Pensions We look after pensions, including Self–Invested Personal Pensions (SIPPs) 

 

Past performance is not a guide to future performance. Regulatory performance disclosure



The Ruffer Review 2026
At a time of increasing political, economic and market disequilibrium, the Ruffer Review 2026 assesses a broad range of risks – and unearths some underappreciated opportunities.
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In conversation with Chris Bacon
In this thought‑provoking conversation, Ruffer Chief Executive Chris Bacon discusses the idea of Risk backwards: that comfort, conformity and ‘blanding’ can create the illusion of safety while increasing vulnerability.
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Read
Iliads and Odysseys
We have entered a new era, where hard power rules. Safely navigating this New World Disorder will require the agile intelligence of Odysseus.
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London
Ruffer LLP
80 Victoria Street
London SW1E 5JL
Paris
Ruffer S.A.
103 boulevard Haussmann
75008 Paris, France
New York
Ruffer LLC
300 Park Avenue
New York NY 10022
Edinburgh
Ruffer LLP
31 Charlotte Square
Edinburgh EH2 4ET