All-weather investing

Seeking consistent positive returns.

Come rain or shine.

Ruffer provides investment management services for institutions, pension funds, charities, financial planners and individual investors.
All-weather investing
Select Location
UK
Europe
Australia
US
Asia
Middle East
Channel Islands
Rest of world
Type of Investor
Individual investors
Institutional
Charity
Family office
Financial planner
Individual investors
Institutional
Charity
Wholesale
Institutional
Institutional
Institutional
All investors
All investors
London
80 Victoria Street
London SW1E 5JL
Edinburgh
31 Charlotte Square
Edinburgh EH2 4ET
Paris
103 boulevard Haussmann
75008 Paris, France

A clear and repeatable process

Our approach is tried and tested

The Ruffer approach is unchanged from when the firm started in 1994.

Our investment process is different to most. It is designed to protect and grow the value of our clients’ portfolios – avoiding large losses and harnessing the power of compounding over time.

Put simply, we take on the responsibility for managing risk on behalf of our clients.

OUR OBJECTIVES

Ruffer’s single investment strategy is defined by two simple investment objectives

  • Not to lose money in any 12 month period
  • Generate returns meaningfully ahead of the return on cash
All-weather investing

We aim to deliver positive returns come rain or shine.

If we are to be good all-weather investors, we cannot be dependent on the direction of markets.

To avoid that dependency, we always hold investments in what we call growth and protection. We hold these alongside each other, changing the allocation to each over time.

When the market sun shines, we expect our growth assets to prosper. When a market storm hits, our protective assets should provide shelter, defending the portfolio from a downturn.

The market never allows you to hold the assets you need to survive financial crises without extreme discomfort.
Henry Maxey, Chief Investment Officer
Fragilities can persist for long periods, hidden from view, without the system breaking.
Jamie Dannhauser, Economist
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Our aim? To deliver consistent positive returns, whatever happens in the financial markets...
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At Ruffer, we are committed to being good stewards of our clients’ assets. ESG issues are integrated into our investment process...
London
80 Victoria Street
London SW1E 5JL
Edinburgh
31 Charlotte Square
Edinburgh EH2 4ET
Paris
103 boulevard Haussmann
75008 Paris, France