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Fear over fundamentals

Market pessimism about the software and services sector may be overdone
Line chart showing the MSCI World Software & Services Index and earnings per share from 2016 to 2026. Both lines rise steadily over the period. The index drops sharply in early 2026 while earnings per share continues upward.
Fiona Ker
Fund Manager

The green lines this month highlight a striking divergence. Earnings per share for the global software and services sector continue to grow steadily. The sector’s earnings remain underpinned by highly recurring revenues and strong profitability. Meanwhile, price action has been notably weak as the market is attempting to price the unknowable: will software incumbents be displaced if artificial intelligence is deployed at scale? It is this uncertainty that has driven a sharp valuation derating.

Concerns around AI disruption are not new but have crystallised this year. In January, Anthropic released Claude Cowork alongside a suite of open source plugins spanning legal, finance, sales and marketing workflows. This development provided tangible evidence that frontier AI companies could expand into domains currently dominated by enterprise software vendors. In the week after the announcement, almost $1 trillion was wiped from the market value of the US software and services sector.

At the same time, stress has begun to emerge in private credit markets. In the low-rate environment after covid, significant capital flowed to the software sector, much loved for the stability of its subscription software-as-a-service (SaaS) revenues. Subsequently, as interest rates rose and concerns around business model durability intensified, refinancing risks came into sharper focus.

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Since last October, the global software and services sector has fallen by more than 25%. We have had limited exposure, reflecting our tendency to be wary of elevated multiples – particularly in industries where share based compensation is rife and can dilute shareholder returns. However, the scale of the recent sector derating (from 34x to 22x) piques our interest as contrarian investors.

The core challenge is that the bear case cannot be disproved. AI is expected to materially change the enterprise software landscape. But uncertainty often creates opportunity. And we believe the market may be under-appreciating some of these companies’ resilience.

The value of enterprise software extends well beyond writing code. Providers deliver security and data protection, regulatory compliance, system reliability and maintenance. These functions are critical, and most organisations do not want to take on the responsibility in-house. We see application software as a natural layer through which AI could be meaningfully deployed at scale. Software incumbents with established user bases are well positioned to integrate AI capabilities into existing products, potentially enhancing rather than undermining their value.

Selling software into enterprises requires trusted relationships and established distribution channels. New entrants face a significant challenge in building both. Recent reports that OpenAI plans to materially expand its workforce may be indicative of these barriers. Scaling enterprise adoption requires not only technological capability, but also sales infrastructure, customer support, regulatory expertise and a deep understanding of customer workflows. (Did someone whisper ‘moat’?)

We have initiated a small position in a basket of software companies as an expression of contrarian value. We think established companies with strong brands and market positions supported by deep distribution networks may prove more resilient than the market is currently pricing. To minimise credit risk, we select companies with strong balance sheets and cash flow, while the portfolio holds a large position in US investment grade credit spreads and stands to benefit should concerns intensify. 

AI undoubtedly represents a powerful and disruptive force. The software and services sector is likely to experience a period of elevated uncertainty, marked by both innovation and competition. However, the recent price action appears to reflect a pessimistic outcome. In some cases, we think this is unjustified. We cannot definitively say what the enterprise software landscape will look like in five years’ time. But we can identify companies with the balance sheet strength, competitive positioning and strategic flexibility to help them navigate the transition.

Fiona Ker
Fund Manager
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Piers Wheeler
Director – Institutional
Developing and executing asset management strategy for capital raising and strategic relationship management. Coverage includes EMEA, Asia and Australia. Piers joined Ruffer in 2021, having previously worked with asset management firms including Eastspring, AMP Capital and LEK as a strategic consultant. He holds a MA from the Bayes Business School and a BA (Hons) from the University of Oxford.
Annabel Paterson
Annabel Paterson
Senior Associate – Institutional
Joined Ruffer in 2021, having graduated with a first class honours degree in land economics from the University of Cambridge. After two years working with the UK Private Wealth team and completing her IMC and CFA Level I qualifications, she now supports Ruffer’s global business development and client servicing efforts.

Chart source: Bloomberg, data to 30 April 2026

The views expressed in this article are not intended as an offer or solicitation for the purchase or sale of any investment or financial instrument, including interests in any of Ruffer’s funds. The information contained in the article is fact based and does not constitute investment research, investment advice or a personal recommendation, and should not be used as the basis for any investment decision. References to specific securities are included for the purposes of illustration only and should not be construed as a recommendation to buy or sell these securities. This article does not take account of any potential investor’s investment objectives, particular needs or financial situation. This article reflects Ruffer’s opinions at the date of publication only, the opinions are subject to change without notice and Ruffer shall bear no responsibility for the opinions offered.

This financial communication is issued by Ruffer LLP which is authorised and regulated by the Financial Conduct Authority in the UK and is registered as an investment adviser with the US Securities and Exchange Commission (SEC). Registration with the SEC does not imply a certain level of skill or training. © Ruffer LLP 2026. Registered in England with partnership No OC305288. 80 Victoria Street, London SW1E 5JL. For US institutional investors: securities offered through Ruffer LLC, Member FINRA. Ruffer LLC is doing business as Ruffer North America LLC in New York. Read the full disclaimer

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London
Ruffer LLP
80 Victoria Street
London SW1E 5JL
Paris
Ruffer S.A.
103 boulevard Haussmann
75008 Paris, France
New York
Ruffer LLC
300 Park Avenue
New York NY 10022
Edinburgh
Ruffer LLP
31 Charlotte Square
Edinburgh EH2 4ET