Ruffer

Ruffer

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Approach

A distinctive investment approach, focused on delivering positive returns, regardless of how financial markets perform

At Ruffer, our two investment objectives are

  • not to lose money in any rolling twelve–month period
  • to grow funds at a higher rate than would be achieved by depositing them in cash

To do this, we conduct our own research, actively manage investments, and operate freely, without the restrictions that come from following benchmarks.

We invest predominantly in conventional assets as part of an investment approach that is conservative, tried and tested.

A good track record

Since we started in 1994, we have broadly achieved our objectives, shielding our clients from the market crashes and generating returns well ahead of cash.

Looking ahead, if we can continue to meet our objectives over the medium term, we will increase the real value of our clients’ assets. 

What’s more, our returns should come with lower volatility and risk than an investment strategy invested mostly in equities.

A distinctive investment approach, focused on delivering positive returns, regardless of how financial markets perform Illustration

Jonathan Ruffer

Chairman

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