Welcome to Ruffer

Distinctive investing that puts safety first

Investing well involves managing risk, coping with uncertainty, and stomaching discomfort.

At Ruffer, we do all this on behalf of our clients. Rather than put people on the market rollercoaster, we aim to deliver consistent positive returns.

Our all–weather approach is designed to perform in all market conditions. With an emphasis on capital preservation and prudent growth, we’re focused on making good money over the long haul.

At a glance
Who Most of our clients are individuals and families
How One investment approach, investing widely in different classes of assets
Returns Long-term returns ahead of cash, inflation and UK equities
Stewardship Striving to invest responsibly, for the good of the environment and society
Protection Clients protected from the bursting of the dot.com bubble, the credit crisis and the crash in Q1 2020, but please remember past performance is not a guide to future performance
Perhaps  An attractive alternative to volatile equity markets
Portfolios We manage personal portfolios, assets held in Trusts, and for family businesses
ISAs We look after ISAs and JISAs
Pensions We look after pensions, including Self–Invested Personal Pensions (SIPPs)
Annabel Mackenzie
Investment Director
Worked at F&C Asset Management after graduating from the University of Edinburgh in 2003, with an honours degree in economics. She joined Ruffer in 2006 and became a member of the Chartered Institute for Securities & Investment in 2007, following the completion of her CISI Diploma.
Rory Goodman
Rory Goodman
Investment Manager
Joined Ruffer in 2014 having graduated from Durham University with a first class honours degree in Economics. He is a member of the CISI and a Chartered Wealth Manager, having achieved a merit in both the Applied Wealth Management and Portfolio Construction Theory papers.
Ruffer is about performance and service that put our clients first.
Clemmie Vaughan, Chief Executive
Our service

Ruffer offers a discretionary investment management service.

This means clients delegate investment decision-making to us.

We try to provide a service that combines good investment returns with first class administration and clear reporting.

Each of our clients has direct access to a dedicated portfolio manager. The portfolio manager is responsible for the daily management of the client’s portfolio and oversees all aspects of the client’s relationship with Ruffer, supported by a wider team.

We also offer a Channel Islands service, for clients who want their assets held outside the UK.

Becoming a client

Before taking on a new client, we always like to speak to them.

This gives us the opportunity to talk about what we do, what can go right, and what can go wrong.

It’s also important for us to understand what you might see as satisfactory or disastrous when it comes to investing. Many people like our approach in theory – but not everyone likes it in practice.

For example, when markets are soaring, we can be like a tractor on the motorway, plodding along in the slow lane, sports cars whizzing past us. It’s only when the motorway sinks into boggy marshland that a tractor proves to be a wise way to travel.

Can I invest without becoming a client?

Typically, our clients have at least £250,000 invested with us.

If you’d like to invest a smaller amount with Ruffer, you can do this through one of our funds. Similarly, if you’d like to invest a large amount directly yourself, without becoming a Ruffer client, then our funds might be suitable options.

If this sounds daunting, you should consider getting support from a financial adviser to guide you through the process. 

If 'Chimerican' symbiosis has underpinned the golden market era since the Cold War, Sino-US disengagement could achieve the opposite
Alexander Chartres, Investment Director
A changing of the guard is also the way of the world – and on its way. We are preparing for a time when high taxes – on capital gains, wealth, and income – effectively constrain capital accumulation.
Jonathan Ruffer , Chairman
I remember my father reporting a note with 11 zeros was worth roughly one cabbage.
Luka Gakic, Investment Director, on hyperinflation
80 Victoria Street
London SW1E 5JL
31 Charlotte Square
Edinburgh EH2 4ET
103 boulevard Haussman
75008 Paris, France